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Marketing Insights Analyst
GTT, LLC
Full-time
On-site
New York, NY, United States
Primary Job Title:
Marketing Insights Analyst
Alternate/Related Job Titles:
Marketing Research Analyst
Customer Insights Specialist
UX Research Analyst
Strategic Insights Consultant
Consumer Behavior Analyst
Location:
New York, NY
Onsite Flexibility:
Remote
Contract Details:
Position Type: Contract
Contract Duration: 4 months, 2 days (with potential to extend)
Start: 08/29/2025
End: 12/31/2025
Pay Rate: $40-$50/hr
Shift/Hours: Monday-Friday, 40 hours/week
Job Summary:
As a Marketing Insights Analyst, you'll support customer-led innovation by planning and executing high-impact research projects for the Residential business unit of a leading roofing manufacturer. You'll champion the customer voice and deliver data-backed insights to influence product, brand, and experience strategy.
Key Responsibilities:
Manage full lifecycle of marketing research projects - from design to insights delivery
Create surveys and qualitative tools that yield actionable data
Conduct and moderate focus groups, in-depth interviews, and UX testing
Translate complex findings into clear insights for executive stakeholders
Support co-creation sessions and brainstorm workshops
Maintain internal knowledge platforms and share insights across teams
Collaborate on projects related to programs, events, products, and customer experience
Required Experience:
3-5 years in marketing research, user research, or consulting
Experience in the building materials or similar complex industry
Stakeholder-facing experience presenting research and influencing decisions
Nice-to-Have Experience:
User research or CX certifications
Vendor management for research tools or service providers
Required Skills:
Advanced quantitative & qualitative research methods
Proficiency with Qualtrics, and AI research tools
Strong skills in Excel, PowerPoint, and facilitation/moderation
Preferred Skills:
Background in Psychology, HCI, Marketing, Cognitive Science, or related
Experience with usability testing, interviews, think-aloud studies
Excellent written and verbal communication
Strong business acumen and multitasking capabilities
Additional Skills:
Bachelor's degree required; MBA or advanced degree preferred
Comfort managing multiple, concurrent research initiatives
Familiarity with internal insight-sharing and documentation platforms
Benefits:
Medical, Vision, and Dental Insurance Plans
401k Retirement Fund
About the Client:
Leading roofing manufacturer in North America offering high-quality products and exceptional customer service. Committed to innovation and sustainability. Join our team and build the American dream.
About GTT:
GTT is a minority-owned staffing firm and a subsidiary of Chenega Corporation, a Native American-owned company in Alaska. As a Native American-owned, economically disadvantaged corporation, we highly value diverse and inclusive workplaces. Our clients are Fortune 500 banking, insurance, financial services, and technology companies, along with some of the nation's largest life sciences, biotech, utility, and retail companies across the US and Canada. We look forward to helping you land your next great career opportunity!
Job Number: 25-25505
Marketing Insights Analyst
Alternate/Related Job Titles:
Marketing Research Analyst
Customer Insights Specialist
UX Research Analyst
Strategic Insights Consultant
Consumer Behavior Analyst
Location:
New York, NY
Onsite Flexibility:
Remote
Contract Details:
Position Type: Contract
Contract Duration: 4 months, 2 days (with potential to extend)
Start: 08/29/2025
End: 12/31/2025
Pay Rate: $40-$50/hr
Shift/Hours: Monday-Friday, 40 hours/week
Job Summary:
As a Marketing Insights Analyst, you'll support customer-led innovation by planning and executing high-impact research projects for the Residential business unit of a leading roofing manufacturer. You'll champion the customer voice and deliver data-backed insights to influence product, brand, and experience strategy.
Key Responsibilities:
Manage full lifecycle of marketing research projects - from design to insights delivery
Create surveys and qualitative tools that yield actionable data
Conduct and moderate focus groups, in-depth interviews, and UX testing
Translate complex findings into clear insights for executive stakeholders
Support co-creation sessions and brainstorm workshops
Maintain internal knowledge platforms and share insights across teams
Collaborate on projects related to programs, events, products, and customer experience
Required Experience:
3-5 years in marketing research, user research, or consulting
Experience in the building materials or similar complex industry
Stakeholder-facing experience presenting research and influencing decisions
Nice-to-Have Experience:
User research or CX certifications
Vendor management for research tools or service providers
Required Skills:
Advanced quantitative & qualitative research methods
Proficiency with Qualtrics, and AI research tools
Strong skills in Excel, PowerPoint, and facilitation/moderation
Preferred Skills:
Background in Psychology, HCI, Marketing, Cognitive Science, or related
Experience with usability testing, interviews, think-aloud studies
Excellent written and verbal communication
Strong business acumen and multitasking capabilities
Additional Skills:
Bachelor's degree required; MBA or advanced degree preferred
Comfort managing multiple, concurrent research initiatives
Familiarity with internal insight-sharing and documentation platforms
Benefits:
Medical, Vision, and Dental Insurance Plans
401k Retirement Fund
About the Client:
Leading roofing manufacturer in North America offering high-quality products and exceptional customer service. Committed to innovation and sustainability. Join our team and build the American dream.
About GTT:
GTT is a minority-owned staffing firm and a subsidiary of Chenega Corporation, a Native American-owned company in Alaska. As a Native American-owned, economically disadvantaged corporation, we highly value diverse and inclusive workplaces. Our clients are Fortune 500 banking, insurance, financial services, and technology companies, along with some of the nation's largest life sciences, biotech, utility, and retail companies across the US and Canada. We look forward to helping you land your next great career opportunity!
Job Number: 25-25505